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Heidi Lepar
Heidi Lepar

Heidi joined the US-ASEAN Business Council as Executive Assistant, Indonesia in April 2015. Before joining the Council, Heidi dedicated herself to the Finest Italian Linen Company-Pratesi, Indonesia, for sixteen years as Senior Marketing Manager.

Jileen Yong
Jileen Yong

Jileen Yong joined the Council as a Manager in September 2022.  Based in Singapore, she supports the Council’s ICT and Singapore portfolios. Before joining US-ABC, Jileen worked on digital economy collaborations at the Infocomm Media Development Authority of Singapore (2019-2022).  She was a member of the inaugural core team in charge of Singapore’s digital economy agreement (DEA) initiative, and facilitated digital partnerships negotiations with countries such as: Chile, China, Indonesia, New Zealand, South Korea.

Le Nguyen
Le Nguyen

Le Nguyen is Senior Country Research and Manager for Vietnam and ICT portfolios at Washington D.C. office. Her role involves providing intelligence and advocacy supports to U.S. private sector, with a focus on enhancing trade and investment relationships between the United States and ASEAN, particularly Vietnam. Prior to the Council, Le worked in Tokyo for 13 years in management consulting and corporate finance for reputable Japanese companies, fostering business ties between Japan and ASEAN across various industries.

Maggie Hanson-Muse
Maggie Hanson-Muse

Margaret Hanson-Muse is the Chief Operating Officer of US-ABC. She oversees the Council’s strategic planning, IT, human resources, budgeting, membership, and communications functions.  She is President of the USABCI, a 501(c)3 organization. Fluent in Spanish and French, Ms. Hanson-Muse was a senior diplomat with the U.S. Department of Commerce. Her international assignments included Singapore/ASEAN, India, Mexico, Peru, Colombia, Cote d’Ivoire, and Costa Rica. Ms. Hanson-Muse was a management professional at Allstate Insurance, General Electric, and Sprint/Telenet.

Maya Crowden
Maya Crowden

Maya Crowden is currently based at the Council’s Washington, DC office, serving as an Associate for operations and artificial intelligence (AI). Maya holds a Bachelor of Science in International Affairs and Economics from George Washington University and has also studied with Tamkang University in Taiwan.

Phuong Nguyen
Phuong Nguyen

Phuong Nguyen joined the Council since January 2020 as a Manager, based in Hanoi. With experience in project management and government relations, she supports the Council's activities, trade missions, and advocacy in Vietnam. Prior to joining the Council, Phuong gained valuable experience at renowned organizations such as KPMG, Vietnam Business Forum, and the Asian Development Bank. She holds degrees in Banking & Finance from National Economic University and Language & International Studies from Hanoi University.

Pimploy Vivatanapaiboonlap
Pimploy Vivatanapaiboonlap

Pimploy rejoined the Council in 2022 as a Country Research Analyst for Thailand, Health & Life Sciences, and Travel & Tourism. Previously, Pimploy worked at Thailand’s Office of the National Security Council. Pimploy gained work experiences in multiple organizations including the Royal Thai Embassies, a start-up public relations agency, and a Bangkok-based magazine company. Pimploy graduated from George Washington University and was a Royal Thai Government scholarship student. Pimploy is Thai and speaks Thai fluently.

Bella Afifa
Bella Afifa

Bella joined the US-ASEAN Business Council in Jakarta in 2022 as an Associate for SME Programs under the ASEAN Committee, progressing to Manager in 2024 with a portfolio that now includes Financial Services and Customs & Trade Facilitation. Over the years, she has supported and led key initiatives, including the ASEAN SME Academy revamp and regional SME workshops. She also has been facilitating member engagements at high-level forums like the ASEAN Economic Ministers’ and ASEAN Finance Ministers and Central Governors Meetings in addition to sectoral/country business missions.

Sammy Samai
Abdullah Samai

Sammy assistant at the US-ASEAN Business Council Jakarta. Alumni of SMK Daarul Uluum in 2006. My experience is in Office Support at PT. Virya Surya Jhana from 2006 to 2009, Office Assistant at Marquee Executive Office from 2009 to 2015, and Office Support at PT. Prismas Jamintara from 2015 to 2016.

Sarah Lessing
Sarah Lessing

Sarah currently serves as a Director in the Council's Singapore office where she has been based since 2019, overseeing the Membership, Board Operations, and Singapore portfolios. In her operational capacity, she also supports the Council’s communications and public relations activities including development of the Council’s flagship ASEAN Matters for America publication.